A group of tourists crashed into a cow in King Country early this morning.
None of the four men in the car were injured after the crash on State Highway 3 near Te Kuiti, but Northern Fire Communications shift manager Scott Osmond said the cow died as a result.
"There were no significant injuries," he said.
"They were all a bit lucky, except for the cow."
Te Kuiti Fire Brigade deputy chief fire officer Phil New said the group were heading to Taupo from Waitomo when they hit the cow after it walked onto the road.