Buy your own gauge, as petrol station gauges are often inaccurate. And don't forget to check the spare.
Run straight
Have the wheels balanced and aligned when you fit new tyres. Have the alignment checked if you have a severe impact with a kerb, large pothole or rock, or notice wear when you check your tyre pressure. Go gently through bends and avoid heavy braking.
Rotate
It's normal for front-wheel-drive cars to wear the front tyres more rapidly. Rotate the tyres every 10,000km to even out the wear. If your tyres are wearing rapidly or unevenly, or if the steering pulls to the side, have the wheel balance and alignment checked.
Given good operating conditions, regular rotation and a conservative driving style, a set of new premium steel-belt radials should last for 50,000km or more (less for urban use).