Selling one prize-winning ticket in a Lotto promotion is difficult enough, but Wanganui outlet Aramoho Mags and Lotto struck the trifecta in Lotto's 100 Easter Treats promotion.
People who bought Triple Dip tickets in the lead-up to the Easter weekend were eligible for cash prizes and the Aramoho outlet sold three tickets that each won $10,000.
Store owners Gary and Wendy McElwain said there are about 1300 Lotto outlets around the country and selling one prize winner is not easy.
"But to sell three of them in the one promotion offering 100 prizes, well the odds have got to be very long," Mr McElwain said.
Mrs McElwain said they had been at the shop on Monday doing some work when she decided to check the results.