With her cloak of curls and aubergine dark lips, international chart-topping singer Lorde is garnering rave reviews for her look as well as her music. The 17-year-old from Devonport has started popping up on the beauty pages of American publications, ranging from Teen Vogue to Nylon magazine, for championing an individual style.
As with so much else about Ella Yelich-O'Connor's career to date, a carefully managed approach has ensured the alternative is made accessible. "Fashion" edge rather than celebrity sparkle is what helps Lorde's look stand out.
"The purple lip, she just really suits it," says makeup artist Amber D, who has been on tour with her in Britain and the US over the past few months, taking Lorde from vivid violet at the VH1 Awards to edgy eggplant for her appearance dressed by Chanel at MoMa. Her latest even darker lip can be seen in Lorde's new video for Team from her Pure Heroine album, which was shot in New York. It is a further evolution in a collaboration that has to keep in mind both Lorde's age and preferences.
"She's very confident, she knows what she likes, says Amber D, M.A.C senior artist for Oceania. "I'm so in awe of her really ... when I was her age I was a bumbling fool, awkward, full of acne and whatnot."
Want to try it yourself? Read Amber's tips on getting the Lorde look here.