The Government wants to make the $1.5 billion agritech sector even more profitable and has announced plans to bolster innovation and productivity in the industry.
Acting Economic Development Minister David Parker said there was huge potential to evolve the agriculture sector by focusing on agritech – a technology first approach to agriculture.
This morning, he released the From the Knowledge Wave to the Digital Age: Growing Innovative Industries in New Zealand report, which charts the challenges and opportunities the economy is responding to.
It has a specific focus on agriculture and how technology can be used to bolster productivity.
"Growing innovative industries is a key focus of the Government's broader economic strategy," Parker said.
He added that the agritech sector has been chosen as a key focus because it brings together two of New Zealand's key competitive advantages.
Those are New Zealand's expertise in agriculture, and horticulture with the country's well-educated workforce.