For South Pacific Pictures' head of communication, Tamar Munch, there is no such thing as a typical day. Munch runs the publicity and marketing team for all SPP's film and TV productions including Shortland Street and Step Dave for TV2 and Westside, the Outrageous Fortune prequel, for TV3.
"In theory, I work 'office hours' but the nature of the job means that I am often required for shoots and set visits outside the standard 9-5 working day. We are monitoring and responding to social media as it happens. I have about 20 different Facebook, Twitter and Instagram accounts on my phone (although the notifications are turned off for most of them!) - and we often get media requests coming through out of hours, too."
Despite all this, or perhaps because of it, Tamar is a certified Iyengar yoga teacher, who practises every day and attends class several times a week. "I've twice been to Pune, in India, to study with the Iyengar family and senior teachers at RIMYI (the Ramamani Iyengar Memorial Yoga Institute) and I plan to go again in 2017. If I had infinite money and infinite annual leave I would go every year for two months."
I've had amazing mentors. Sido Kitchin, editor of Woman's Day and editor in chief of NZ Woman's Weekly, was my boss and mentor for many years, starting at Shortland Street during my first stint at South Pacific Pictures (about 20 years ago) when I was 17 and working part-time in publicity while studying for my BA. Later, in Australia, we both worked in publicity at Channel Seven in Melbourne. I've practised Iyengar yoga for 20 years; Suzi Carson, of Four Winds Yoga in Ponsonby, has been my yoga teacher and teacher trainer for many of those.
My favourite way to unwind is: Hanging upside down in a rope sirsasana (headstand) after a long day at work.