Suzuki is a company that loves its niches - small cars and four-wheel-drives to name but two. In fact, it loves them so much, it creates niches within niches. The Swift is somewhat smaller than much of its supermini competition, but is a consistent top-seller nevertheless. You'd think that would be enough for Suzuki to say it's happy and focus on that one model.
But no, Suzuki New Zealand also sells the Alto, a smaller-again city car. And in the hitherto-unseen market segment for those who want something very slightly larger than an Alto but very slightly smaller than a Swift, there's this: the Suzuki Splash.
I'd like to pretend I don't understand why this car exists, but in fact I do. It's not because there's a desperate need for a tiny hatchback that's priced in between the $17,250 Alto and $20,500 Swift (although that's exactly where the Splash sits, priced from $18,500).
In fact, it's all in the proportion. One of the great things about Swift is that it looks and feels sporty: the waistline is high, the roof low. Inside, you're enveloped in a driver-centred cabin. No wonder it provides such a good base for the Sport model.