"We will have limited edition number plates for them when they arrive, and we will also have (rally driver) Emma Gilmour giving the buyers driving instruction."
Dumper said the price of the BRZ hadn't been fixed, but those who ordered it online would be given an "indicative price."
The BRZ website is expected to go up with two weeks.
Dumper unveiled a near-production BRZ in Auckland on Thursday, shipped in from Australia for 72 hours for Subaru dealers to view.
The BRZ was developed with the Toyota GT 86 in a collaboration coming from Toyota's 16.7 per cent share in Subaru parent Fuji Heavy Industries.
The Toyota 86 will arrive in New Zealand in August.
Both two-door 2+2 models share a normally aspirated 2-litre twin-cam flat-four that develops 147kW of power at 7000rpm and 205Nm of torque at 6600rpm.
The flat-four is from Subaru and Toyota has equipped it with its D-4S dual-injection system that uses direct and port injection.
The BRZ's dimensions are identical to the GT 86, at 4.24m long, 1.775m wide and 1.285m high, and all main metal panels - including the lightweight aluminium bonnet - are a match.
The BRZ apparently has a slightly different suspension set-up to the Toyota 86, suggesting the Subaru version is slightly sportier.
Both coupes have a 53:47 front-to-rear weight distribution and a very low centre of gravity - they were benchmarked against the Porsche Cayman.
The BRZ is expected to have 17-inch alloy wheels, limited-slip differential, electronic stability control, seven airbags, cruise control, climate-control air-conditioning, and a six-speaker CD sound system.