More than 640 primary school children have been given a behind the scenes tour of the Rotorua International Stadium by the Bay of Plenty Steamers.
The team alongside Te Waiariki Purea Trust answered students' questions and shared their rugby knowledge yesterday as part of the Bully No More programme that was launched in schools this year.
Anti-bullying co-ordinator Warren Tumarae said it was important role models such as the Steamers were on board. The students were divided into groups of about 100 and were shown through the locker rooms, corporate areas and on to the field.
"They [Steamers] play a big part to help open the door and get the message out," Mr Tumarae said.
"We've been working within the schools but this is the first session we've done with the Steamers."