The creator of the satirical "S**t Towns of New Zealand" Facebook page has gone into hiding after receiving almost 20 death threats in the past two years.
The man, who asked to remain anonymous, says he's been forced to hide his identity and where he lives because of concerns for his safety.
"There have been some people who haven't taken the joke the way we wanted it was intended," says one of the page's creators.
The page was set up two years ago promising to keep viewers abreast of "everywhere s**t in Aotearoa" from the "s**tropolis of Auckland to the bubbling s**t pit of Rotorua".
Until two months ago the page had only attracted 10,000 Facebook "likes" - but that shot up to 25,000 "likes" after the Cromwell entry.