A ''stupid'' social media hoax could have hampered the search for missing Owaka friends Sam Kopua and Lou Burling, Dunedin MarineSAR says.
A member of the public alerted police to an anonymous message on social media application Yik Yak, saying somebody's boat had capsized off Dunedin's coast last Wednesday.
Dunedin MarineSAR police adviser Martin Balch said searchers quickly established the claims were probably false, but they were close to assigning resources which could have proven useful in the search for Mr Kopua (77) and Mrs Burling (60) off the coast of Nugget Point.
The alert to the capsized boat off Taiaroa Head was reported to police about 5.05pm, while the search for the Owaka friends began at 6pm.
Police said the Catlins search was not affected by the likely hoax as it was ''initially attended by local staff and volunteers''.