Huge cargo ships will be unloading cars next to Party Central on key Rugby World Cup dates, dwarfing the $10 million Cloud built to house thousands of rugby fans.
Almost 180 ships are scheduled to arrive in Auckland during the tournament, using several wharves along the waterfront.
Captain Cook Wharf is 100m from Queens Wharf, and is used by ships carrying cars and other vehicles. Six ships will use the wharf during the World Cup, including the Aquamarine Ace on the two days after opening night and the Hoegh Xiamen on the day of the Cup's marquee match, All Blacks-France at Eden Park.
The ships, both arriving from Brisbane, are almost 200m long and rise high above the waterline.
Heart of the City chief executive Alex Swney said the city's trade needed to go on regardless of the World Cup, but the tournament could highlight the incongruity of an industrial port lying at the centre of the CBD.