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Auckland may have banned it, but rodeo is still riding high in Christchurch where an international event is spurring animal rights activists into action.
Lobby group Save Animals From Exploitation (SAFE) is promising protest action ahead of the International Rodeo being held in Christchurch this weekend - a feature of the New Zealand Cup and Show Week.
SAFE this year successfully lobbied the Auckland City Council to ban rodeo events from its land, in a first for New Zealand.
Councillor Cathy Casey said: "I disagree we should use animals as some means of entertainment."
The International Rodeo in Christchurch has attracted 39 of the world's best "cowboys and girls" from the United States, Canada, Brazil, England, Australia and New Zealand, in an event dubbed the "biggest wild west stand-off ever staged in New Zealand".
Rodeo exponents say the sport is popular, and animal welfare is carefully monitored.
But SAFE campaign director Hans Kriek said rodeos tormented animals for people's amusement, and sent the wrong message to children. Straps and electric prods were deliberately used to get horses and cattle to buck.
"It has got nothing to do with good stockmanship. Good stockmanship is all about handling animals [while] causing them the least amount of stress. The whole principle of a rodeo is to cause them the highest amount of stress, so they will actually perform.
"They call it man versus beast. It's akin to the mentality that you see in Spain with bullfighting. We want to prove somehow we can dominate these creatures - and it's such nonsense."
Gary Jackson, of the Rodeo Cowboys Association, said that rather than being forced, animals were "encouraged to perform to the best of their ability", and some simply would not. His association was made up of experienced animal owners, and it engaged regularly with bodies like the RSPCA.
