The woman who died following a crash in Taupō on Tuesday was 38-year-old local Violet Mihi Atkins, police say.
Police were called to the crash near the intersection of Centennial Drive and State Highway 1 in Rotokawa about 10.35am.
A ute reportedly went off the road.
Police say inquiries into the circumstances of the crash are ongoing.
Today, another fatal crash occured along the same stretch of SH1, also known as the Eastern Taupō Arterial.