New Zealand Police will launch a new recruitment drive on Sunday with the catch phrase, "get better work stories".
The Government has set a target for 1000 extra police officers to be on the street by 2009.
Police recruitment marketing manager James Whitaker said the slogan was aimed at 18 to 35-year-olds and drew attention to key priorities for that age group.
"People in the target group want diversity, flexibility, challenge and to feel like they have benefited from their work. We can offer all of that and we know that nothing is more fulfilling than knowing you have helped to make a difference".
The force had recruited more staff to date this year that in any other full calendar year, Mr Whitaker said.
"NZ Police is launching its new recruitment advertising this Sunday in order to ensure that the current momentum is built upon."
New Zealand Police recently ratified its employment package, with new constables receiving more than $45,000 per annum after graduating from police college.
- NZPA
Police 'get better work stories', say recruiters
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