A Pak n Save ad for meat week has been chopped after vegetarians found it offensive.
The ad warns vegetarians to look away while meat travels along a conveyer, then tells them it's safe to look back because it's just a carrot, but really it's a sausage.
The video has been pulled from Pak n Save's Facebook page where it's been cooly received there too, with comments that it's bad taste and offensive.
On the Facebook page, Pak n Save says its reviewing the advertisement and while the process occurs, it'll be pulled out of advertising rotation.
