It had been targeted on several occasions by arsonists after threats from locals they were going to burn it down.
Residents spoke of their relief when the fire-destroyed property came down last January.
One neighbour, Shanita Araipo-Hall, said: "Looking at it daily is not cool."
Mayor Bob Parker had revealed a city council interest in buying the property for a public reserve.
The site has been divided into two sections and both owners are desperate to sell.
The Gisborne-based owners of the front section have placed it on auction site Trade Me for inquiries over $55,000 after getting "fed up waiting" for the council to buy it.
It invites potential buyers to "Have a look and walk around at any time".
It goes on to say "this section is in the green zone and would be perfect to relocate a house to or build new".
Owners Jason and Christina Drain are desperate to sell. Mr Drain, who posted the sale on Friday, said: "The whole thing has been a nightmare. We just want rid of it."
Despite the price, he said: "We've not had any interest at this stage."
The city council still hopes to buy the site.
Spokesman Michael Aitken said: "The council has been attempting to purchase both sections and had made an offer to each of the two owners, conditional upon both sections being sold.
"Our hope was that the offers would be accepted and that staff could then make a positive recommendation to the community board and then they in turn could recommend to council to purchase. The intent was to hold the land, if purchased, as a small park.
"At all times in the process, the council has made it clear that the parties were under no obligation to sell to us and were free to go to the market."
