Entrepreneur John Bougen has his fingers crossed that his latest project - the New Zealand flag made out of lavender - will grow into a wonderful-smelling tourist attraction for Reefton.
The Reefton man, who also happens to be New Zealand's most travelled person, is a fervent supporter of the New Zealand flag. During the flag referendum, he came up with the idea of planting lavender in the design of the traditional New Zealand flag.
Over 2500 pink, white and blue lavender plants were planted on a section of land - the old area school playing field - owned by Mr Bougen.
About 4000 square metres of weed matting and 150 tonnes of lime chip also went down.
The last lavender bush was planted about a week before the final referendum, Mr Bougen said.