One of the problems with Lexus used to be a lack of styling cohesion. While European luxury brands have always seemed to have the knack of creating a family look across multiple models, different Lexus models have often looked like the product of different companies.
No longer. Lexus is now obsessed with establishing a corporate look of its own and here it is: based around the overwhelming but certainly unmistakable "spindle grille" design already seen on the facelifted RX crossover and all-new GS sedan.
Next to get the treatment is the brand's flagship sedan, the LS. But it does pose a question: has the obsession with consistency taken this styling template a bit too far? Unless you're a Lexus-spotter, you might be hard pressed to tell an LS from a GS at a distance. Probably not pleasing for somebody who has paid in excess of $200,000 for the finest four-door Lexus has to offer.
The LS is still top-shelf when you look more closely. The car comes exclusively with V8 power, it's enormous (nearly 5.1 metres long, 2.5 tonnes) and is equipped with an astonishing array of equipment. All models have air suspension, five-step Drive Mode Select system, 12.3-inch multimedia screen, 19-speaker Mark Levinson audio ... I could go on for a really long time.