During the first driving experience, the driver's car seat produced vibrations at low frequencies between 4 and 7 Hz. These were set up to be similar to those experienced in a real car, caused by vibrations transferred from the surface of the road and the car's engine.
The second driving experience did not involve any seat vibration during the 60-minute drive time, however all other parameters were kept the same. The driver's heart rate was monitored throughout the tests and they were asked to rate their level of tiredness.
Even though the volunteers were well rested and healthy, they started to experience drowsiness within 15 minutes of driving the car with the vibrating seat.
Within 30 minutes the vibrations had a significant impact on the ability of the drivers to stay concentrated and alert, with their drowsiness peaking after 60 minutes of driving - which is when the experiment ended.
In New Zealand, driving while feeling tired is common. A study by the Automobile Association found one in five New Zealanders said they had momentarily fallen asleep at the wheel. The consequences of this can be deadly, with 9 per cent of all fatal crashes in New Zealand last year caused by tired drivers.
Although the reason why low frequency vibrations cause drowsiness is still unclear, it has been suggested the brain might become synchronised to the vibrations emitted by cars causing it to enter an early stage of sleep.
Vibration is not the only sleep-inducing output of a car; other research has shown sustained white noise such as that produced by car road noise can also induce drowsiness.
Although a negative combination for those of us driving long distances, this sleep-inducing research is being put to good use by the baby industry.
Car-mimicking cots are now available for a more environmentally friendly solution to getting your baby to sleep. With a vibrating mattress designed to simulate the soothing movement of a car ride, a built in audio system to play an engine soundtrack as background noise and integrated microphones that start the process when it hears the baby wake up, technology filled cribs are in the marketplace.
Although further research into fatigue-inducing car vibration is still needed, this research suggests vibration-cancelling driver seats might be the next safety innovation for the automotive industry.