A singer-songwriter with a musical gift will stage his Wairarapa debut on Sunday as part of his Give Until It's Gone tour designed to help orphans and widows in Kenya.
American Brian Ernst plays King Street Live in Masterton on Sunday as one of 30 dates throughout New Zealand in support of his third studio album, during which 10 per cent of takings will go to an organisation he founded with his wife, Katie, called Journey4YOUth.
"Basically, we donate the first 10 per cent of our gross income to various programmes Journey4YOUth funds. Some of these programmes include widow and orphan care, empowerment trainings and microloans for women and education sponsorships for underprivileged youth. Handcrafts are available at the shows that support these initiatives."
Ernst said his music was "acoustic, soul, roots", which when live was layered using a looping pedal and an array of instruments.
The non-government organisation (NGO) was born in a storm a decade ago after the 30-year-old "travelling artist" ditched his suit and tie as a businessman in Washington state and with a friend headed to New Orleans, where Hurricane Katrina had landed.