COMMENT
The Prime Minister has addressed her falling popularity by suggesting, in an interview, it's because her Government is tackling the difficult issues. Depending on what poll you're looking at, depending on whether you believe reportage of internal polling, she has fallen from 51 per cent to 41 per cent or even further - some suggestions are she is down 16 per cent.
Now, a couple of things about the numbers: there are two glass half-full scenarios. One, we don't elect presidents, we support parties. So you don't have to be wildly popular to be a prime minister, ask Helen Clark or Bill English. And two, the slip can be partially explained by the fact Jacinda Ardern's halcyon days were post-Christchurch, where she excelled and people responded. However, where she is today is down, and it looks bad. Which, ironically, is where Simon Bridges might just be in luck.
His performance and party of late are looking better and better. More stable, more consistent, more reliable. The numbers for the party are up, so I would be surprised if he didn't start to follow. Even if he went to 8 per cent from 5 per cent, it's a positive story.
Ardern falling 16 per cent can't really be seen as anything other than an issue. But then, to her rationale as to why, she is tackling the difficult issues. She defines them as abortion, climate change and mental health. She also tosses in the CGT as a possible. And in that excuse or rationale is her great weakness: failing to understand what's really going on.