COMMENT: The power of a phrase might be undoing Phil Twyford's KiwiBuild dream.
Auckland Council has confirmed what Treasury has already told us a number of months ago - at least half the people in a city like Auckland can't afford an 'affordable' home.
And that's the danger of spin: the moment you call a home 'affordable' you create an expectation in people's minds. And every mind you have created it in, had a different take on that expectation.
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• Applicants can earn up to $180k to qualify for KiwiBuild homes
Human nature being what it is, you will have come to your own conclusion based on your own perceptions and needs. If you don't have a home, and a home has been broadly speaking out of reach, and Phil and his new Government come along and tell you they are going to build 100,000 affordable homes, you immediately join two and two, come up with four - and you've already moved in.