About 7000 copies of the Feeling Down on the Farm publication will be delivered this week to rural Wairarapa and Tararua homes in a bid to combat depression and suicide.
Neil McLaren, East Coast Rural Support Trust Wairarapa division chairman, said the launch of the newsprint resource at Pukaha Mt Bruce yesterday had coincided with the start of national Mental Health Awareness Week and also kicked off a 12-month campaign that will include flyers, follow-on meetings and suicide awareness training.
The 16-page publication included forewords from Wairarapa rural leaders, stories from survivors of depression, and information on getting help.
The trust had formed a team including trust members, Wairarapa District Health Board suicide prevention co-ordinator Jane Mills, Like Minds Like Mine Wairarapa co-ordinator Corrinne Oliver, Rabobank senior rural manager Matt Hood, Wairarapa clinical psychologist Sarah Doyle, Tinui farmer and Anglican minister Steve Thomson, and Federated Farmers Wairarapa president Jamie Falloon,
"We've taken a successful model and put our improvements in there as well. There are more deaths from suicide than people killed on the road but unfortunately it goes mostly under the radar. We want to change that."