A 42 year old Invercargill man has drowned at Ocean Beach in Bluff at about 2.30pm this afternoon.
The man was collecting shellfish offshore with friends when he appeared to get into difficulties in the water.
He was brought to shore by his friends who immediately started CPR on him.
Specialist medical assistance arrived at the scene shortly afterwards and continued CPR. Unfortunately the man was not able to be resuscitated.
The man has not yet been named.