Watch the full Local Focus interview for Rob Telfer's views on the region's biggest issues, and our less important quickfire questions.
Rob Telfer is the president of the Poverty Bay A&P Association, and a director on the Gisborne Holdings Ltd board. He believes he can bring community organisational experience to the council table and is running in the Tairāwhiti general ward.
Telfer would like to change the way that the government is looking at land use in Tairāwhiti.
"There are only three areas that need to be classified: productive food-producing land, productive forestry land, and reverting land to its original state," he said.
He has a negative view of the current culture in the Gisborne District Council.