Poor attitudes and risky behaviour of rock fishers continue but number donning safety gear well up on 2006.
A multi-language campaign to get West Auckland rock fishers to wear lifejackets is struggling to make headway against an undercurrent of unsafe attitudes and risky behaviour.
The campaign to change behaviour began in October 2005.
It was a response to five drownings in four months after fishers were swept off rocks by large waves.
Since 2006, there have been six drownings, including one over the past summer at Flat Rock, Muriwai, when a fisher slipped and fell into the sea.