Warming up the audience before the appearance of John Key at National's official campaign launch yesterday, Bill English heaped praise upon praise on the Prime Minister.
He made special mention of the "patience, courtesy and good humour" Key had displayed despite persistent questions about Nicky Hager's Dirty Politics book and what he was going to do about it.
It seems no one told English that Key's stratagem was about to go from one extreme to the other.
Having failed to talk Hager into submission, Key has suddenly gone silent. At his post-launch press conference, he simply refused to answer questions on the subject. The media had had a "good chew" and "we have moved on from there".
Some very pertinent questions remain unanswered, however, namely why Key has not sacked Judith Collins from the Justice portfolio and why she has not apologised to the public servant who received death threats after she passed private information to Whale Oil blogger Cameron Slater.