Good old-fashioned pub jam sessions in Masterton are helping musos from Wairarapa and beyond form bands, get some stage time, and boost their careers.
Masterton pianist/vocalist Holly McGeorge has started Jam Night, a monthly event at King Street Live, allowing aspiring musicians to meet like-minded people, and make the contacts needed to get further exposure.
The event has so far attracted musicians from all over the lower North Island -- with some coming from as far as Taupo for a turn on the King Street stage.
Ms McGeorge, frontwoman for soul rock band Circa, started running the jam nights back in March, wanting to form a musical hub where musicians can refine their craft in a supportive environment.
She said she was inspired to start the project after hearing from fellow performers that "the good old-fashioned jam sessions", where musicians would commonly hang out and share ideas, weren't happening anymore.