David Cunliffe's prime ministerial credentials are still up for debate, but he was a clear hit with at least one member of the older generation on the campaign trail.
As Prime Minister John Key continued to grapple with the fallout of the Dirty Politics revelations, the Labour leader had his tail up as he made new policy promises to senior citizens during a visit to the Hutt Valley yesterday.
Wesleyhaven Retirement Village resident Vilma Brooking asked a few frank questions of Mr Cunliffe, before admitting: "When you first started I really didn't like you but you've grown on me."
Mr Cunliffe was then taken by surprise as she almost knocked him off his feet in a bear-like hug.
The Dirty Politics saga was barely raised during his visit, but Mr Cunliffe attempted to draw a line between National and Labour's campaigns by repeating his party's "Vote Positive" mantra and focusing on new policy.