NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand

<i>Dialogue:</i> Tomatoes a symbol of a parody world

16 Nov, 2000 09:37 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Things are not as they seem. We live in strange and savage times, a parody world best represented by tomatoes.

Tomatoes have a long and dishonourable history. The in-betweenies of greengrocery, they used to be called wolf peaches, and stuntmen travelled round rural fairs astonishing the incestuous, gap-mouthed peasants by eating the things and not dying. As a medieval marketing device, it was considerably more honest and entertaining than advertisements today, which consist of actors pretending that banks can make them happy.

But the symbolic tomatoes I'm on about are not the tomatoes of yesterday.

I'm on about the tomatoes we buy year round, or at least the things which the supermarket - with its staff of seven qualification-free school-leavers on an hourly wage of nothingpence halfpenny - is pleased to call tomatoes.

They're reddish and plumpish and make reasonable short-range missiles. As food they're unthinkable, transparent impostors, water with food colouring. We all know what a real tomato is like. It's arterial red, pip-laden, flesh like a fresh wound and it tastes emphatically of, well, tomato.

The hydroponic things that steal their good name through most of the year are no more tomatoes than I'm the Queen Mother - though, as it happens, I'm not in the least averse to swanning around in a gossamer frock and knocking back the Gordon's at someone else's expense.

But these tomatoes taste like sofa stuffing, and I don't mean good old bristly horsehair with bits of Dobbin still clinging to the roots, but rather the spine-warping, pus-coloured foam rubber that burns with richly murderous smoke.

They're parody food, and someone from the unspeakable Consumers' Institute ought to do something about them, only of course they'd make it worse, and then Jim Anderton would start growing a people's tomato in his backyard and flogging it off at 3c a kilo thanks to a billion-dollar subsidy filched from the bottomless pocket of your friend and mine - us.

Anyway, supermarket tomatoes are as good a metaphor as we are likely to find for these parodic times. I'm not, of course, alluding to that parody of a boxing match in which the fifth-former beat the tubby little second-former by the admirable expedient of placing a fist on his forehead and watching the little chubby one with the sad hair flailing around hopelessly and getting more and more amusingly annoyed, like an insect flipped onto its back and waving its legs. No, not that, though as a parody of fighting it took some beating.

Nor am I alluding to the newsreader salary saga, which is as much a parody of news as you could hope to find and which is bound to lead eventually to a news programme entirely dedicated to the subject of newsreaders, their frets and fears, their difficulties in finding larynx insurance, their worries about grooming, their nocturnal raids on the supermarket to avoid the public eye. Although the idea of self-replicating television about television is a failsafe winner as the mob disappears up its own celebrity passage in a Mobius strip of entertainment, that's not what I'm on about.

What I'm on about is the fate of the land of the free and the home of the brave, where George fry-em-good Bush and Al I-do-have-human-ancestors Gore have locked horns over a handful of votes cast by illiterate sunshine-homers with polka dots of skin cancer and a passion for line dancing. That's the real humdinger of a parody tomato.

For oh, what fun it all was before the election, the two of them masquerading as real tomatoes under the title of president-in-waiting. Coiffed by a couple of billion big-business bucks, they strutted around the country in Saks Brothers suits pretending they wanted to do Mr and Mrs America a bit of good. Oozing the abstract nouns of electioneering, they looked ripe with the promise of goodness and savour, the real thing from skin through pip to pith.

Then, whoa, the result hung in the balance and how things changed. Off came the mantle of responsible authority and out came the claws in the form of reptilian lawyers with wallets for consciences. And suddenly it was transparent that beneath the tomato skin of apparent benevolence there was nothing. Nothing that is but self-interest and greed for power. It was an enthralling glimpse of shallow hydroponic truth.

Nothing new in all that, of course. The quest for power has always been fraudulent, and the Supertom on the throne has always been an impostor. But it was nice to see it underlined in red. Though it still hasn't solved the problem of where to find an edible tomato. Or, for that matter, a decent apple. These things matter.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Save

    Share this article

Latest from New Zealand

New Zealand

Local contract for $70.5m Napier council and library precinct

09 May 06:00 PM
New Zealand

Her husband died years ago. Then she found a 'miracle' in her house's charred ruin

09 May 06:00 PM
Premium
Letters to the Editor

Letters: Brooke van Velden should remember she rode women’s wave to win Tamaki electorate

09 May 06:00 PM

One tiny baby’s fight to survive

sponsored
Advertisement
Advertise with NZME.

Latest from New Zealand

Local contract for $70.5m Napier council and library precinct

Local contract for $70.5m Napier council and library precinct

09 May 06:00 PM

'We’re using this pivotal project to drive local job creation and economic momentum.'

Her husband died years ago. Then she found a 'miracle' in her house's charred ruin

Her husband died years ago. Then she found a 'miracle' in her house's charred ruin

09 May 06:00 PM
Premium
Letters: Brooke van Velden should remember she rode women’s wave to win Tamaki electorate

Letters: Brooke van Velden should remember she rode women’s wave to win Tamaki electorate

09 May 06:00 PM
Gisborne mayor invites Act leader to witness community support efforts

Gisborne mayor invites Act leader to witness community support efforts

09 May 06:00 PM
Connected workers are safer workers 
sponsored

Connected workers are safer workers 

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP