The Hurricanes' Captain's Run was in full swing yesterday afternoon at McLean Park, Napier when a man driving past the park had a medical event and his vehicle crashed through the fence, just before 5pm.
The abrupt commotion disturbed the run, attended by many local families and children. As people realised what had happened, they rushed to help.
Hawke's Bay Rugby Union commercial manager Jay Campbell was at the park and said the Hurricanes' doctor was one of the first on the scene.
"He was quick to jump to the scene. His medical instincts kicked in."
St John Hawke's Bay territory manager Brendon Hutchinson confirmed staff transported the male, aged in his late 50s or early 60s, in a serious condition following the incident.