Some orchards between Napier and Hastings are counting large losses after a hail storm swept through the area a week before Christmas.
Although devastating for some orchardists, the loss is expected to be offset industry-wide because of the impacts of last year's drought, meaning that although quantities of apples in upcoming harvests are expected to be down on last year's record figures there will be good-sized fruit.
It will be well received in such markets as Asia and the US where bigger fruit is more popular, said Pipfruit New Zealand technical manager Dr Mike Butcher.
One estimate this week was that the hail could cut upwards of 500,000 cartons from the export crop, but Dr Butcher, having just returned to work and with details not yet available, said: "I doubt whether it would be that much".
The late-afternoon December 18 hailstorm cut a trail from Twyford and the northern outskirts of Hastings, through the Waipatu area towards Haumoana.