The recent strategic refresh reinforced the core purpose of Federated Farmers is to help and support our members to build better businesses in a competitive world.
The articulation of our role was timely and important as Federated Farmers members operate within a dynamic, innovative primary sector, the backbone of the New Zealand economy.
Our national conference last month highlighted some of the things we need to focus on to build an increasingly resilient primary industry, particularly relevant given the market volatility being experienced at present in some sectors.
This included a look at the importance of food safety, how we manage water effectively, our ability to withstand economic shocks, and what role Maori will play in a future workforce.
One of Federated Farmers strategic themes is to take a stronger pan sector approach to major primary sector challenges and opportunities.