It must be more than 20 years since I've been to a Federated Farmers conference. As a Radio New Zealand rural journalist I used to dutifully attend all Wellington meetings, and a few more besides.
How times and those meetings have changed.
Federated Farmers 'Influential Engagement Conference' in Wellington last month was a dramatic eye-opener on what farmers talk about these days and who is interested in talking to them.
For starters, for at least the past two decades, the Prime Minister would regularly have had more important places to go than to open a primary industry conference.
On this day, as the most influential engager of all, John Key turned up early and ready to talk trade and production issues in detail.