Castlepoint Beach is officially one of New Zealand's most loved beaches.
In an online competition devised by the AA, Castlepoint was named one of New Zealand's top 10 most loved beaches.
David Hancock, general manager of regional tourism organisation Destination Wairarapa, says he was pleased to hear the news but not surprised.
"We've long known Castlepoint to be hugely popular but now the rest of the country does too," says Mr Hancock. "Castlepoint is more than just a spectacular beach, there is such a variety of things to see and do. There is the rich history surrounding the lighthouse, fantastic rock formations, varied walks, great fishing spots and a popular surf break."
Mr Hancock says Castlepoint's recognition follows that of the Cape Palliser Lighthouse on the south coast, which was named by Lonely Planet as among the top 10 "flashiest lighthouses" in the world.