Entries are now open for the prestigious Prime Minister's Science Prizes, and a former winner says New Zealand scientists need to put aside fears of Tall Poppy Syndrome and take a shot at the $1 million on offer.
The prizes, launched five years ago, aim to highlight how science underpins innovation and helps build a more competitive and productive economy.
Andrew Coy was part of a team of Victoria University researchers led by the late Sir Paul Callaghan who won the most valuable prize - $500,000 - for their work researching magnetic resonance. Their discoveries are widely used in medical magnetic resonance imaging (MRI) and materials science, and the technology they have developed is earning millions of dollars.
Dr Coy, who is the chief executive of technology company Magritek where he and the team are continuing their work, said the majority of the prize money was given to Victoria University to set up a PhD scholarship in magnetic resonance. A small amount was kept by the team, but by far the greatest benefit of the prize was what it meant for their reputation.
"Shortly after we got that award we went to a very big conference in China and it was just great to be able to have pictures of our team standing there with the Prime Minister of New Zealand. In some countries that can be a very powerful thing. From a reputation and company PR point of view it was unbeatable, just fantastic."