Documents for public consumption should be written succinctly and in plain English. Their value is much reduced if this is not done.
Over the past few years, there have been notable examples of a good standard of presentation, not least the easily understandable information on district health boards' targets.
But for every success, there have been glaring failures. Take the prospectuses for the part-floats of Mighty River Power and Meridian Energy, which were far too voluminous and almost impenetrable for the average mum-and-dad investor. Take also the Government's decision this week to publish, online, full rest home audit reports. In this case, the folly was exacerbated by the threat to remove these after six months if they were not being read.
This stand, taken by Associate Health Minister Jo Goodhew, defies logic. The audit reports will be read widely only if they are in a form that is readily accessible. But by Mrs Goodhew's own admission, those being released by the Ministry of Health are usually 100 pages and "quite technical". No attempt has been made to render them more comprehensible. The only changes are the removal of anything that might identify individual rest home residents. As such, both their length and complexity make them of very limited value for those seeking in-depth but comprehensible information.
The sole recourse for those wanting to gauge individual rest homes is the summaries of present and previous audits, which is also provided online by the ministry. These short documents include a useful traffic light-style presentation of benchmarks. They lack, however, much in the way of detail in areas of substantial interest, such as staffing ratios, trends in falls and pressure sores, and the number of complaints about the home.