National's lambasting of the proposal was tempered somewhat by Act offering some support, in keeping with the party's overall philosophy to "low-rate, broad-based taxes" with all goods and services treated equally for fairness and simplicity. Putting the merits or criticisms of the proposal to one side, the way the tax bill was introduced to the public was hamfisted at best, and underhanded at worst. The press release issued by Parker's office on the Taxation (Annual Rates for 2022–23, Platform Economy, and Remedial Matters) Bill made no mention of KiwiSaver or its providers.
The release focused on public transport becoming exempt from fringe benefit tax. It is fair enough to highlight a "positive" aspect of the legislation. But the media statement then noted other proposals as a requirement for digital platforms to collect GST on ridesharing, food and beverage delivery, and short-stay and visitor accommodation provided in New Zealand and return it to the IRD. "The Bill also addresses ... how the various employer taxation requirements, such as PAYE, FBT and employer's superannuation contribution tax, apply in a cross-border situation."
An inclusion of the move could have couched the proposal in terms of international comparisons, fairness to harder-hit GST areas, and in taking a reasonable return from overseas-based KiwiSaver providers. To downplay a major impact is one matter, to fail to mention it at all would seem to be priming the fuse on a political incendiary and handing the opposition a match.
Inevitably, the Government had little recourse but to snuff it out.