What will basically go unnoticed, on a day when people worry about Auckland house prices and wonder what Paul Henry's movie The Desk is all about, is the fact a woman died on a deserted country road between Eketahuna and Masterton.
Our job is to make sure it doesn't go unnoticed here in Wairarapa.
In fact, I have a lot of faith in the readership, who train a parochial eye on local happenings, and are less concerned with the new TV programme that's going to take on Jono and Ben.
I'm also happy to weather the initial condemnation of reporting about a dead person, by those who think that no one dies anymore.
I have been to many callouts, waited patiently at the road cones while police and fire crews do their jobs.