A man who died at a south Auckland beach yesterday was trying out a new surf board he received as a Christmas present.
The 47-year-old man was pulled from the water by two members of the public at Karioitahi Beach, 70km southwest of Auckland, after he was spotted waving and yelling for help.
The beach-goers tried to resuscitate the man, as did dozens of Surf Lifesavers, paramedics, and a doctor but he was pronounced dead at the scene.
It is believed the man was trying out a new surf board he received as a Christmas present when he got into trouble about one kilometre north of the beach.
"He got the surf board for Christmas, so it's unfortunate the first outing ended the way it did," Karioitahi Surf Lifesaving Club head Mike Lawrence said.