ACT Party leader David Seymour has sent his Snapchat followers a photo of a condom, dressed-up in full ACT Party branding, along with the message "Be Safe Kids".
The sticker placed on the condom has the words "Helping people keep more of what they make - Vote ACT".
The post was made yesterday, the same day ACT's deputy leader Beth Houlbrooke wrote on Facebook that "parents who cannot afford to have children should not be having them", in response to Labour's families package announcement.
However, Mr Seymour has said that was simply a coincidence.