Labour leader David Cunliffe has set himself a benchmark for the next election making it clear his goal is to overtake National in the polls rather than simply rely on a strong combined Labour-Greens result to edge National out.
Labour MPs are in a two-day caucus retreat in Papakura working on their campaign strategy. Mr Cunliffe would give few hints as to its plans but said he was focussing on being the largest party in Parliament after the 2014 election to put it in a strong position to form the next Government. It is the first time Mr Cunliffe has been specific about overtaking National rather than talking about the joint Labour-Greens poll lift.
That will be a big ask and requires closing a more than 10 point gap between Labour and National in the polls. That is something it has not come near for the past five years.
His comment indicates Labour will be gunning to try to get some of its vote back from the Greens as well as targeting soft National voters.
Mr Cunliffe said he believed Labour was already making traction after its policy announcement for payments for newborn children, saying the Prime Minister had only started talking about a referendum on the flag to detract attention from the policy. However, he voiced support for the idea of a change himself and would not rule out holding a referendum on it in 2017 if he was Prime Minister. "I've got an open mind."