Waiorongomai farmer Charlie Matthews can't remember the first time Country Calendar visited his South Wairarapa station, but he remembers the second and the third.
This Saturday the 3000ha station, situated between Lake Wairarapa and the Rimutakas will feature on the long-running country show on TV One for the third time.
The first time was in 1977, when Charlie was 5 years old and his parents, Raymond and Susie, were running the station.
The TV crew visited again in 1998, as Charlie was taking over from his dad.
Three weeks ago, they called out again for three days of shooting, in appalling conditions, said Charlie.