Broadcaster Shane Taurima is considering a move into politics and has spoken to the Labour Party about running in the Ikaroa Rawhiti byelection next month.
Mr Taurima confirmed he had been approached about standing and was considering it, but was yet to make up his mind.
"It is a huge decision." He is expected to raise it with his bosses at TVNZ this week.
He was promoted this year to head TVNZ's Maori & Pacific Programming after working as a journalist and presenter on programmes including Te Karere, Marae and Q+A.