The Breast Cancer Foundation has been forced to alter a breast cancer campaign advert after it received multiple complaints.
Breast cancer patients and survivors took issue with wording in the campaign calling breast cancer "contagious".
Featuring on television and radio the advert reads: "Breast cancer is contagious. It touches the whole family. But a mammogram gives a better chance of survival".
Breast Cancer Foundation chief executive Evangelia Henderson told the Herald it was not their intention to offend anyone but they are looking to change it.
"We've taken on the feedback, the most important thing is we want to good out of this. The only thing that needs to change is to take out that word actually.