BMW New Zealand will be involved with horsepower of a different kind when Auckland Cup Week starts on Saturday.
The company has partnered with Auckland Racing Club at Ellerslie for the Auckland Cup Week.
The partnership extends across two prominent horse-racing weekends, Derby Day on February 28 and Diamond Day on March 7.
"BMW New Zealand is delighted to announce this new partnership with Auckland Racing Club, as it is one of a number of exciting initiatives we are engaging with in the sporting arena," said the company's managing director, Nina Englert.
"One of the key feature races is the BMW Mr Tiz sprint, which is the perfect race to align the brand with as it represents acceleration and precision, two key attributes people know and love about our vehicles."