In a mist-shrouded patch of native forest in the Mamaku Ranges near Rotorua, one eco-minded tourism venture is trying to create a slice of the predator-free dream held for New Zealand.
Rotorua Canopy Tours, which sends tourists whizzing between ancient native forest canopy on ziplines, is battling to bring birdsong back to the 500ha block it operates in.
Director James Fitzgerald said the area was typical of an unmanaged native forest, silent and populated by introduced mammals, when it once would have been alive with the sound of birds.
"When you understand this you realise how sad this is."
So to mark Conservation Week, the company has flown in 500 traps for stoats, rats and possums, with the aim of wiping out more than three tonnes of pests over a 50ha area.