One of the leading lights in the oil and gas industry probably best summed it up - they're going to have trouble encouraging foreign investment to New Zealand if there's a big sign on the front lawn saying - Not Welcome.
It's not so much what was done in banning all new exploration permits off our coasts, and there are currently 31 of them, it's the way it was done.
Minister Megan Woods was like an energiser bunny defending the move saying it was "signposted" widely and should have come as no surprise.
One of the signposts was presumably the Prime Minister coming down from her 9th floor Beehive office a couple of weeks ago to accept an anti exploration petition.
There was no formal discussion with the industry about the Government's plans, and to make matters worse, Jacinda Ardern turned to cheerleading Wellington university students who'd been trucked in for her to receive the adulation of creating her nuclear moment of this generation - climate change.