What's up with politics these days? You've got the Prime Minister pouting for international Vogue in what would have been a time consuming photo shoot, and in the coming months there'll be plenty more of those. It's not as though she needs the publicity, it's simply delivered on a plate and she'll never go hungry on that front.
But for her at least it'll all be positive, unless National lets Judith Crusher Collins off the leadership leash.
While courting publicity will be the least of Jacinda Ardern's worries, it's the oxygen of politics and for Act's David Seymour who's now on life support, he's being given what he obviously thinks will be a lifeline.
They're bringing back Dancing with the Stars which in Seymour's case it a bit of an oxymoron, but he's agreed to twinkle his toes. He may be a star in his own caucus room but if his last election outing is anything to go by, he's little more than a blip on the political radar screen.
But it's the television screens that we'll see him prancing across later this year, not unlike one of his predecessors Rodney Hide who holds the ignominious record of racking up the lowest score in the show's history with each judge giving him a one, essentially because zeros aren't allowed. His abysmal cha-cha saw him dropping his partner after all and his dancing days not surprisingly came to an abrupt end.